Retail & Luxury Sales Trainings

The retail sector is one of the most competitive sector in UAE and the competition only continues to increase with the arrival of EXPO 2020. With increasing competition and due to word-of-mouth opinions spreading fast through social media and the internet, it is important for retailers to give each and every customer the best service possible to get the edge and stay profitable. Hence, it is vital to give giving your retail staff the skills and confidence to manage, control and close sales through retail excellence training. One of the mantras for being successful in the retail sector is to do the ordinary things extraordinarily.

Our Retail Sales training course will provide your team with customer service skills, communication skills through team building activities that improves their sales techniques and interpersonal skills. to close more sales while provide a great customer service and not creating a pushy forceful sale.

Who Should Attend

  • Staff involved in retail operations
  • Supervisors & retail managers
  • Sales Executives & Sales Manager
  • Store Managers & Staff
  • Marketing Managers
  • Customer Relation Managers
  • Customer Service Staff


Our Retail sales training program will benefit you in many ways including:

  • Learn to create a great first impression –  Improve your interpersonal skills & customer service skills.
  • Master effective techniques for closing without being pushy – Sales training & communication skills
  • Techniques to provide excellent customer service & outshine competitors – Leadership Skills & Customer Relationship Management.
  • Achieve a measurable standard of service and making sure that the staff work towards it – Organizational Skills & Team building activities.

Course Outline

Learn the various aspects of Basic Retail Excellence Module

  • Understanding Retail Business
  • Understanding Retail Consumer
  • Buying & Merchandising
  • Category Management
  • Pricing Strategy
  • Communication skills
  • Customer Service Skills
  • Team Building Activities
  • Customer Centric Sales Techniques
  • Retail Excellence Training
  • Leadership Skills
  • Customer Service Skills
  • Communication Skills
  • Interpersonal Skills

Advance Retail Excellence Module

  • Retail Planning & Analysis
  • Building Retail Brands
  • Retail Strategy and Implementation
  • Shelf Resource Management
  • Market Based Analysis
  • Customer Relationship Management
  • Organizational skills
  • Supervisor Training
  • Conflict Resolution
  • Merchandising
  • Quality at Point of Sale

Achieving Retail Excellence

  • Cross selling & up selling
  • 10 ways towards retail excellence in customer service
  • 7 ways to ensure repeat business by building customer loyalty
  • 7 ways to ‘delight’ your customers
  • 8 communication skills for effective retail selling

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