Route optimization isn't magic. It's linear programming.
Analytical and statistical models for a supply chain that's grown too complex for spreadsheets and instinct — hands-on, case-study driven, and built for real decisions.
E-commerce and global sourcing made traditional supply chain systems obsolete.
Growing dependence on e-commerce, global marketplaces, and multi-channel ordering has made logistics and supply chain management a genuinely complex activity — spanning multiple businesses, channels, volatile fuel costs, and shifting supplier bases.
That complexity is exactly why data analytics, machine learning, and AI matter here. The same logic behind Google Maps finding the fastest route for a driver applies to an entire supply network: better decisions, better route optimization, better-designed and better-managed chains.
This is a genuinely hands-on course — participants use spreadsheets extensively to apply these techniques to case studies drawn from real supply chains, with the focus on practical modeling application over theoretical depth.
From supply chain fundamentals to the models that actually run one.
Fundamentals & complexity of Supply Chain Management
The dimensions of complexity — and the specific challenges — that make modern supply chains hard to manage on instinct alone.
Why analytics matters here
The significance of analytics in logistics, and the cost-saving impact of using analytical models over ad hoc decisions.
Analytical & statistical models for Supply Chain
The core modeling toolkit used across demand planning, inventory, and network design.
Forecasting: Regression & Time Series
Two complementary forecasting approaches for demand planning, taught through real case data.
Resource Optimization via Linear Programming
The same class of model behind route optimization — applied to your own resourcing and allocation problems.
BI & other solutions for supply chain problems
Turning the models into dashboards and reporting your team will actually use day to day.
Built on an actual fleet optimization engagement, not a textbook scenario.
This course draws on a live route-planning and fleet optimization project delivered through Marketways Arabia — the same optimization approach, applied to a real logistics operation.
This program is also offered as a customized course for your organization's specific supply chain.
See all Applied Analytics tracks →