Market Research 

Market Research Training in Dubai

Our Market Research Training program will provide a systematic, structured and practical guide to conduct a market research project. By conducing a research survey, you can learn how consumers think, how and why consumer purchase items, and what motivates consumers to behave the way they do. With this information you can develop robust marketing strategies and a detailed marketing plan.

Who Should Attend

  • Market research professionals
  • Senior business executives
  • Brand managers
  • Marketing professionals
  • Project Managers
  • Team Leaders
  • Business Analysts

Course Outline

Through our training program, you will be able to discover different ways to,

  • conduct structured and scientific research and business feasibility studies for new market and product developments.
  • Understand the various steps or process involved
  • Learn Quantitative vs. Qualitative research
  • Training on Mystery Shopping

Benefits of our Training Program

This training will benefit your Organization in a variety of ways including:

  • Giving you the capabilities and know-how on how to conduct research surveys on your own.
  • Monitor research companies conducing your companies research projects.
  • Identify opportunities in the marketplace.
  • Measure your reputation and position in the market
  • Minimize risks by uncovering potential problems
  • Establish trends and plan ahead
  • Understand your local market and develop new strategies to conquer it.



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